Trademark watch service

Trademark watching is a service in which trademarks are actively monitored and new, similar trademark applications are spotted in time and reported to the trademark owner. In this way timely action can be taken against a conflicting trademark.

Monitoring a trademark is crucial for protection. After a trademark has been registered, it is important that the trademark remains distinctive and that third parties do not start protecting or using the same or similar trademarks. Most trademark authorities do not refuse similar trademarks; therefore a trademark owner has to remain alert and take active action. Trademark watching is often the best way to watch over a trademark effectively and efficiently.

Thanks to trademark monitoring, as a trademark owner you know in time whether a conflicting trademark is being filed. You can then object or file an opposition in time. Often the 'new' trademarks have not yet or not for a long time been on the market.